Mixed Signals: Jamaicans React To Koffee’s Performance In Sam … – caribbeannationalweekly.com
Homophobia has long been an issue in the entertainment industry, and Jamaica is no exception. The roots of homophobia in Jamaica may be traced back to the country’s history of British colonialism, which brought with it conservative Christian values and attitudes toward homosexuality.
In the entertainment industry, this has resulted in a culture of fear and discrimination for those who identify as LGBTQ+. Many performers and industry professionals have reported being bullied because of their sexual orientation or gender identity.
This culture of discrimination has also had a chilling effect on the content of Jamaican entertainment. Many artistes and creators censor themselves, avoiding any content that might be seen as “too gay” or “too controversial.”
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Recently, Koffee, the Grammy nominated kid from Jamaica who just achieved a major milestone in her career with her collaboration with British pop star Sam Smith was met with backlash and criticism from some members of the Jamaican community.
The backlash was rooted in the perceived “homophobia” of Sam Smith, who had come out as gay in the past. Some members of the Jamaican community felt that by collaborating with Smith, Koffee was promoting a lifestyle that went against their cultural and religious beliefs. They took to social media to voice their disapproval.
The song, Gimme, was released a week ago with the accompanying music video. In the video, Smith is seen wearing provocative attire with men kissing and seductively dancing together. Though Koffee’s performance is quite chill among the wild bunch, she appears to be enjoying the vibe and atmosphere.
Many persons took to Instagram to voice their opinion on the music video. One user stated, “Rasta a really a do dis!! She a fashion rasta!! Wow!! Mixed feelings..!! Really.”
“Could never be Jah Pinckney and live like this lava splash All of this goes against Jah kingdom,” another agreed.
However, one user pointed out the hypocrisy of those who flooded the comments section to speak about the artiste’s sexual orientation instead of her creativity.
“Keep the same energy with your favourite artistes who are drug cartels, murderers, rapists, scammers, dons, who buy guns to empower crime and violence, activists in money laundering. The many artistes acting like music producers but are well known violence producers….. Yes hold them accountable with the same force cause you are silent then.”
The user further highlighted the double standards culture and is playing blind to the big elephant in the room. The user further added “Focus on the real national crisis cause Koffee’s music is a therapeutic intervention to those victims (victims of violence). Remember when you hate someone for their assumed sexual orientation the problem is never their choice or freedom to be, the problem is your hate. Free Koffee now, freedom is a must.”
There have been some efforts to combat homophobia in the Jamaican entertainment industry. Activists and allies have been working to raise awareness and educate the public about LGBTQ+ issues. Despite these efforts, the fight against homophobia in the Jamaican entertainment industry is ongoing. There is still a long way to go before LGBTQ+ individuals are truly accepted and able to fully participate in the industry without fear of discrimination.
However, the progress made so far gives hope that with continued education, awareness, and activism, Jamaica can build a more inclusive and accepting society, where everyone is free to express themselves and be their true selves, regardless of their sexual orientation or gender identity.
The entertainment industry is a powerful tool for change and has the ability to shape the culture and attitudes of a society. It is important that Jamaica continues to take steps toward acceptance and equality, both within the industry and in the broader society, in order to create a more inclusive and accepting future for all.