#BoycottTampax Trends As Company Slammed for Trans Sponsors – msnNOW
© Stefani Reynolds/AFP/Getty Two boxes of Tampax Pearl tampons are seen on a shelf at a store in Washington, DC, on June 14, 2022.
A trending hashtag, #BoycottTampax, which started after a controversial tweet from Tampax has now emboldened users to share transphobic comments about sponsors including Dylan Mulvaney and Jeffrey Marsh.
The company sparked outrage on Monday after a tweet that many are calling “revolting” and “gross.”
“You’re in their DMs. We’re in them. We are not the same,” the tweet read.
The tweet received more than 337,000 likes and 43,700 retweets from fans who thought the joke was creative while others attacked the company for “sexualizing” tampons.
Other users called the person responsible for the tweet a “pervert” and shared their negative opinions about the viral joke.
But some are now using the hashtag to attack the company for allowing a trans woman and nonbinary individual to promote their products, while others are defending the company’s tweet as well as their decision to have popular LGBTQIA+ activists Dylan Mulvaney and Jeffrey Marsh sponsor its period products.
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Many online stated that the majority of tweets utilizing the hashtag were less about the company’s tweet from Monday and more about Tampax’s support of transgender individuals.
“Has anyone else noticed that the people screaming #BoycottTampax aren’t really upset about the joke?” @Elepitts1997 tweeted. “They’re actually a bunch of transphobic bigots attacking a company that showed support for a group of people they like to be cruel to. To the weak minded, ignorant bullies.”
The fact that the backlash and boycott calls come just days after a mass shooting at a gay club in Colorado Springs left at least five dead was not lost.
“So much #TransHate in the #BoycottTampax trend. And only two days after an horrific hate crime against the LGBTQ community,” user @AlexChowStuart tweeted. “You all should be ashamed of your denial of human rights to individuals, many of them very young, trying to live safe lives.”
“Shout-out to all the cis conservative men boycotting Tampax. Best of luck to you on this endeavor,” former press secretary of The Human Rights Campaign Charlotte Clymer tweeted.
Mulvaney, who gained more than 8 million TikTok followers after starting her series “Days of Girlhood” where she shared her journey as a transgender woman, also faced backlash after speaking with President Joe Biden about trans-related healthcare in America.
She also recently went viral for responding to comments made by Caitlyn Jenner ridiculing her for “normalizing” her transition online.
Newsweek reached out to Tampax for comment.
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